Most Effective Use of Internal Communications


Visit our 'How to Enter' page for our Items Checklist & Step-by-Step Guide. CLICK HERE.

Once you have created your PDF submission and you have all items in the Items Checklist, submit your entry via the Online Entry Form. CLICK HERE.

The communications strategy can be part of an ongoing process or related to a once-off event or development in the organisation. Judges will award high marks only for entries with measurable (rather than purely anecdotal) evidence that the communication process has proved effective.

Entry is by a 5-page A4 PDF submission; the judges will be looking for a clear plan and evidence that it is delivering on core objectives, paying attention to the criteria listed below.

  • Organisation Background: Please outline the size and nature of your organisation.
  • Strategy Overview: How was the initiative/strategy developed?
  • Implementation: How was it implemented at both strategic and operational levels? Demonstrate how you engaged with the business. Please also provide some examples of your communications.
  • Key Challenges: Outline any challenges faced and how the HR team overcame them
  • Outcomes & Results: Highlight the outcomes of your communications initiative/strategy and provide evidence of how you monitor and measure how it adds value. Demonstrate how the initiative/strategy has benefited the organisation and employees.