Lovey has moved into a 23,146 sq ft headquarters at Three Snowhill in Birmingham, giving HR and talent acquisition teams in financial services a view of how a fast-growing lender plans to expand from 120 employees to up to 300 roles over the next five years.
Lovey is a Birmingham-based SME lender and broker, founded by Jack Smith in 2016 and bootstrapped, which has funded more than £600 million (€696 million) in loans to over 11,000 UK SMEs. Its revenue grew from £1.87 million (€2.2 million) in 2022 to £19.07 million (€22.1 million) in 2025.
Carter Jonas advised Lovey on the move and Overbury delivered the fit-out, with West Midlands Growth Company supporting the business.
The strategic logic pairs a larger office with a hiring plan. The full team moves into the new office on 9 November, following a ribbon-cutting ceremony on 20 October attended by Birmingham City Council leader Councillor Roger Harmer.
The structural driver is growth: Lovey says it has doubled its profits year on year, and it recently secured a £250 million (€290 million) facility, the biggest funding deal in its history.
Jack Smith, founder of Lovey, said: “Three Snowhill gives us room to keep growing in support of our mission to make business lending simple, fast and beautiful, and we’re only just getting started.”
Birmingham City Council leader Councillor Roger Harmer said: “It’s a real vote of confidence in Birmingham, and proof that this is a place where ambitious businesses can start, grow and thrive.”
Lovey was recently ranked the top fintech, financial services and insurance company in the Financial Times and Statista UK Fastest-Growing Companies list, and was the only Birmingham-based business in the top 20.
The new office includes 13 meeting rooms named after Birmingham landmarks, a mindfulness room, a podcast room and a lounge overlooking the Jewellery Quarter.
For the sector, the move shows a fast-growing financial services employer pairing a larger headquarters and wellbeing-focused workspace with a plan to reach up to 300 roles over the next five years.
Source: TheBusinessDesk.com



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